CMO

T-Mobile, Online Shopping, CMO-CIO

Audio

In this week’s episode of Analytics Neat we discuss a T-Mobile data breach and online shopping preferences on the Undercard. For the Main Event, we look at a survey from the CMO Council that digs into the value generated by a positive relationship between Marketing and IT. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify,  Amazon, Google Play, or any of your preferred platforms.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

Watson, Opt Out, CMO Spend

Audio

In this week’s episode of Analytics Neat we discuss the evolution of IBM Watson, more data on Apple Opt Outs, and give out a “Blast from the Past” award on the Undercard. For the Main Event, we review marketing spend updates from a Gartner CMO Survey. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify,  Amazon, Google Play, or any of your preferred platforms.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

Black Friday, CMO Strategy, Creepy Devices, AI in Action

Audio

In this week’s episode of Analytics Neat we cover Black Friday, CMO Strategy, and creepy devices on the Undercard.  For the Main Event, we take a look at Artificial Intelligence and Machine Learning in action via a blog built entirely of fake content.  All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

ITP, Data Breaches, Dreamforce, Role of the CMO

Audio

In this week’s episode of Analytics Neat we cover ITP on mobile, two data breaches, and announcements from Dreamforce on the Undercard.  For the Main Event, we review the evolution of the CMO and what that job spec needs to be in today’s world.  All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Links from the show:

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Salesforce, NeurIPS, Gartner CMO Spend

Audio

In this week’s episode of Analytics Neat we cover Movember, Salesforce CMS, and a hot take about NeurIPS during the undercard.  For the Main Event, we delve into the new Gartner CMO Spend Survey.  All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Links from the show:

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Episode 39: MarTech Budgets and Wasted Dollars

Audio

In this week’s episode of Analytics Neat we take a look at the ever-increasing budget for MarTech.  What are the potential problems that come with that?  Where do people fit into this equation?  How much budget is potentially being wasted? All of this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno) using  #AnalyticsNeat, or leave a comment right here on the post.