Episode 34: What is Artificial Intelligence (AI)?

Audio

In this week’s episode of Analytics Neat we explain what Artificial Intelligence (AI) really is and why Machine Learning is most likely what you’re doing today within your business.  We also introduce a new segment to the podcast: “A little too personal.”  What are the main challenges of AI and what do marketers do most with machine learning?  All of this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Please rate, review and subscribe on iTunes and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Episode 22: A/B Testing Isn’t Dead

Audio

In this week’s episode of Analytics Neat we address the commentary in the industry that A/B testing is dead in exchange for AI and Personalization.  How does A/B testing fit into the overall optimization tool kit?  How do you build momentum and continued success into your optimization program?  Why isn’t A/B testing dead?  All of this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Relevant links for this episode of Analytics Neat:

Please rate, review and subscribe on iTunes and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno) using  #AnalyticsNeat, or leave a comment right here on the post.