Salesforce

WPP, SaaS, Marketing Tools

Audio

In this week’s episode of Analytics Neat we discuss a large WPP fine, a Salesforce partnership with FedEx, and the utilization of SaaS technology on the Undercard. For the Main Event, we look at what marketing tools have been replaced over the past year. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify,  Amazon, Google Play, or any of your preferred platforms.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

Salesforce, MPP, Google Timeline

Audio

In this week’s episode of Analytics Neat we discuss Salesforce and AT&T sunsetting their ad businesses and a deeper dive into Apple’s Mail Privacy Protection (MPP) on the Undercard. For the Main Event, we review the newly updated timelines from Google regarding the deprecation of third party cookies. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify,  Amazon, Google Play, or any of your preferred platforms.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

Identity Data, Cost of Cloud

Audio

In this week’s episode of Analytics Neat we give a preview of iOS 15 and discuss some concerns about Identity partnerships on the Undercard. For the Main Event, we review a great article published about the true cost of Cloud over time. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify,  Amazon, Google Play, or any of your preferred platforms.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

Slack, CNAME Reactions, Experian Identity and Fraud

Audio

In this week’s episode of Analytics Neat we review the Salesforce acquisition of Slack, trusted roles in the marketplace, and vendor responses to Apple ITP and CNAME on the Undercard. For the Main Event, we review Experian’s 2020 Global Identity and Fraud report. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

Oracle, Optimizely, Salesforce + Mobify, DNS Tricks

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In this week’s episode of Analytics Neat we provide updates on the TikTok saga, discuss several other acquisitions, rant about poor CX, and discuss data management on the Undercard. For the Main Event, we take a look at the CNAME DNS trick for 3rd party solutions and the impact of Apple ITP and others. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

Clearview AI, Oracle, Salesforce, Marketing Clouds

Audio

In this week’s episode of Analytics Neat we cover Clearview AI, lawsuits against Oracle and Salesforce, and another TikTok update on the Undercard. For the Main Event, we dig into submitted questions about Marketing Clouds from a fantastic Neater. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Advertising Woes, Credit Data, SlickWraps, DocuSign, Vlocity, IoT Data

Audio

In this week’s episode of Analytics Neat we cover some advertising mistakes, potential issues with shared credit card data, SlickWraps as a terrible company, a DocuSign acquisition, and another Salesforce acquisition on the Undercard. For the Main Event, we delve into some of the very real challenges with IoT data. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Origin Story, Accenture, Google Incidents, Israel, Salesforce Acquires Evergage

Audio

Episode 100! In this week’s episode of Analytics Neat we cover the podcast origin, Accenture’s media auditing business, some Google issues, and voting in Israel on the Undercard. For the Main Event, we delve into Salesforce’s acquisition of Evergage and the reasons behind it. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

ITP, Data Breaches, Dreamforce, Role of the CMO

Audio

In this week’s episode of Analytics Neat we cover ITP on mobile, two data breaches, and announcements from Dreamforce on the Undercard.  For the Main Event, we review the evolution of the CMO and what that job spec needs to be in today’s world.  All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Links from the show:

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

KPIs, Disney Plus, Health Data, Cloud Strategy

Audio

In this week’s episode of Analytics Neat we cover Movember, dashboards, and Disney Plus on the Undercard.  For the Main Event, we review the Google/Ascension Health partnership, advertising updates, and a multi-cloud strategy approach.  All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Links from the show:

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Salesforce, NeurIPS, Gartner CMO Spend

Audio

In this week’s episode of Analytics Neat we cover Movember, Salesforce CMS, and a hot take about NeurIPS during the undercard.  For the Main Event, we delve into the new Gartner CMO Spend Survey.  All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Links from the show:

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Salesforce Marketing ROI Study

Audio

In this week’s episode of Analytics Neat we pick up on last week’s teaser about a recent Salesforce survey of over four thousand marketers. What are the key themes globally?  Why is digital data still a struggle? Why is it difficult to tie together multiple datasets? What is Lifetime Value? All this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Salesforce + Tableau, Personalization Demands

Audio

In this week’s episode of Analytics Neat we review Salesforce’s recent acquisition of Tableau as well as some new data about the demands of consumers for personalization.  Why am I talking about data layers again? Why is now the time for a market share grab using personalization? How do I feel about “real time?” All of this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Please rate, review and subscribe on iTunes, Spotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Episode 23: Salesforce Acquires Datorama

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In this week’s episode of Analytics Neat, we take a look at the announcement last week that Salesforce has agreed to acquire Datorama for $800 Million.  What does Datorama do?  Why is Salesforce making this deal?  What are the implications for our industry?  All of this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Relevant links for this episode of Analytics Neat:

Please rate, review and subscribe on iTunes and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno) using  #AnalyticsNeat, or leave a comment right here on the post.

Episode 3: Google – Salesforce Partnership

Audio

Google and Salesforce announced a partnership and integration in Q4 of 2017.  The initial features rolled out in Q1 of 2018.  What can you do with it and what is coming in the future?  How does this compare to the Adobe – Microsoft partnership?  How can you integrate an Analytics and CRM platform regardless of the technology you use?  All of this and more in this week’s episode!

Please rate, review and subscribe on iTunes and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno) using  #AnalyticsNeat, or leave a comment right here on the post.