IBM, Disney AI, 3rd Party, Copied Strategy

Audio

In this week’s episode of Analytics Neat we discuss IBM’s stance on facial recognition, Disney+ personalization, and Google’s 3rd party cookie replacement on the Undercard. For the Main Event, we discuss the relevance of a strategic consulting project and share a funny story from early in my career. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Incognito, Ad Alignment, Contact Tracing, Zero Party Data

Audio

In this week’s episode of Analytics Neat we discuss a Google lawsuit, Contact Tracing apps, KPIs, and give out a “Blast from the Past” award on the Undercard. For the Main Event, we define “zero party data” and what it means for the world of compliance and marketing. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

NYT Ad Data, Facebook Shops, Citizen Data Scientist

Audio

In this week’s episode of Analytics Neat we discuss the New York Times’ approach to advertising data and the launch of Facebook Shops on the Undercard. For the Main Event, we discuss the role of the “citizen data scientist” in today’s digital world. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Connected Cars, Martech 8000, Consumer Spending

Audio

In this week’s episode of Analytics Neat we discuss data security in connected cars and the updated Martech landscape on the Undercard. For the Main Event, we review some details from Deloitte’s State of the Consumer Tracker that was recently updated. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Gaming, Out of Home Ads, Streaming, Digital Analytics

Audio

In this week’s episode of Analytics Neat we discuss gaming, OOH advertising, and streaming services on the Undercard. For the Main Event, we revisit the digital transformation discussion from last week and address some commentary we received. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Wrist Strength, Ad Identities, Stripe, Digital Transformation Blockers

Audio

In this week’s episode of Analytics Neat we discuss home workouts, Google’s approach to Ad Identity, and Legitimate Interest for Fraud on the Undercard. For the Main Event, we look at the common blockers to Digital Transformation and some fun details from HBR. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

3D Printing, Ad Spend, Glassbox, Web Chat

Audio

In this week’s episode of Analytics Neat we discuss 3D printing, the Ad spending outlook, and Glassbox raising money on the Undercard. For the Main Event, we delve into the world of web chat and how to appropriately use that channel in today’s world. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Advertising Woes, Credit Data, SlickWraps, DocuSign, Vlocity, IoT Data

Audio

In this week’s episode of Analytics Neat we cover some advertising mistakes, potential issues with shared credit card data, SlickWraps as a terrible company, a DocuSign acquisition, and another Salesforce acquisition on the Undercard. For the Main Event, we delve into some of the very real challenges with IoT data. All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Flights, Snowflake, Amazon Advertising, Vendor Deception

Audio

In this week’s episode of Analytics Neat we cover taking off during a ‘bomb cyclone,’ another raise for Snowflake, and Amazon advertising on the Undercard. For the Main Event, we delve into some vendor pontification about the new browser challenges and their ‘thought leadership.’ All this and more in this week’s episode of Analytics Neat. Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Shared Data, Facebook Lawsuit, Google, Server-Side Truther

Audio

In this week’s episode of Analytics Neat we cover shared data for audience targeting, a Facebook lawsuit, and Google Tag Manager on the Undercard. For the Main Event, we delve into my thoughts about how to best approach client-side and server-side approaches for Tag Management. All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Trip, Super Ads, Cameras, Apple Location, Cookie Monster

Audio

In this week’s episode of Analytics Neat we cover a bit about my vacation, Super Bowl ad dollars, facial recognition, and location data on the Undercard. For the Main Event, we take a look at the uproar from the past two weeks regarding Google blocking 3rd party cookies in two years. All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

ITP Update, IPOs, Neater Awards, 2020 Don’ts

Audio

In this week’s episode of Analytics Neat we cover Apple ITP updates and a WSJ article about recent IPOs on the Undercard.  For the Main Event, we give out our first Annual Neater Awards and provide some don’ts for 2020.  All this and more in this week’s episode of Analytics Neat.  Thanks for listening this week!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

Car Shopping, Consumer Data, Real-Time Latency

Audio

In this week’s episode of Analytics Neat we touch on car shopping, Zappos, and triathlons during the undercard.  For the Main Event, we delve into a debate posted to the WSJ about consumers having the option of selling their data and answer a Neater question.  Should consumers be able to sell their data to brands? All this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

IAB User Token, Kantar Data Study

Audio

In this week’s episode of Analytics Neat we cover a new IAB proposal for user tokens and the results from a Kantar data study. We even poke fun at LinkedIn articles. What is a user token and what does this mean for 3rd party cookies? Do marketers have a data or technology problem? How many data sources are too many? All this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.

 

DVR Updates, GDPR Fines, Vendor Capability Confusion

Audio

In this week’s episode of Analytics Neat we come to you as an award-winning podcast, which is very humbling and exciting.  What has Comcast done to impact traditional TV ads? Who was hit with GDPR fines and what’s next? Why are brands wasting money trying to use the wrong vendors to solve for business problems? All of this and more in this week’s episode of Analytics Neat.  Thanks for listening!

Please rate, review and subscribe on iTunesSpotify, and Google Play.  You can continue the conversation with me directly via the Contact Form , Twitter (@billbruno or @AnalyticsNeat) using  #AnalyticsNeat, or leave a comment right here on the post.